EEA Blog

Couple looking at flooring samples

Why Customers Should Take Flooring Samples Home Before Deciding Sep 08, 2026

Family looking at floor samples

How to Follow Up Without Feeling Like a Pest Aug 20, 2026

Woman Selecting Flooring Samples

Setting Expectations: How RSAs Can Prevent Flooring Project Frustration Aug 07, 2026

Woman trying to make a decision

How to Narrow Flooring Choices Without Overwhelming the Customer Jun 26, 2026

Warm, Cool, Neutral, or Bold: Helping Customers Understand Flooring Color Jun 26, 2026

Selecting color

How to Talk About Color Without Overwhelming the Customer Jun 17, 2026

From Salesperson to Trusted Design Consultant Jun 17, 2026

3 Questions Every RSA Should Ask Before Recommending Flooring Jun 17, 2026

The First 5 Minutes: How Better Discovery Builds Better Flooring Sales Conversations Jun 17, 2026

Why Closing Feels Awkward (And How to Make It Feel Natural) closing sales process May 11, 2026

Stop Showing Everything: How Narrowing Options Increases Close Rates sales process showroom May 11, 2026

The First 15 Minutes: How Lead Handling Sets the Tone for the Entire Sale opening sales process May 11, 2026

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